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New Delhi, NFAPost: Elanpro (Elan Professionals Pvt. Ltd.), one of the leading Commercial Refrigeration companies in India, has recently invested in Icold Refrigeration Pvt. Ltd., a company specialiSing in Cold storage.

Elanpro has taken a majority stake in the company. With this investment, Elanpro strengthens its business objective and forays into the Cold Chain storage segment across India.

Additionally, this will allow Elanpro to significantly add value to its business partner and establish themselves as a true comprehensive Refrigeration player in India.

Having a dominance in HORECA segments, Icold Refrigeration is one of the leading suppliers of cold or freezer rooms. Working with various leading hotel chains such as Oberoi, ITC, Taj, the company has established a strong foothold across India.

The company also has a wide presence in the Middle East, Nepal and Bhutan. Stepping a foot forward, Elanpro has made an investment to not only expand its business outreach in India but also paves way to penetrate its presence in the Middle East market.

The new reforms and policies and huge traction of tourism have reshaped the Middle East Market drawing huge attention of foreign investors. Hence, these factors will leverage huge benefits for Elanpro to establish its presence in the overseas market.

In India, the prevalence of cold storages has significantly increased post the launch of COVID-19 vaccines. Being temperature sensitive, these vaccines are prone to be stored in safe, effective and efficient places. Hence, the Government of India and private players have taken a big step ensuring safety and providing support to smoothen vaccination drives in India.

Apart from vaccine storage, cold storages are widely used in retails or HORECA sector. As per UN approx. 40% of food produced in India is wasted and two of the major contributing factors being inadequate cold storage and transportation systems.

Elanpro being into a business of both Horeca and bio medical segment, has identified the roadblocks and leaped in investing and acquiring firms showcasing larger impact and potential for growth. For efficient cold storage, there is a need for reliable, safe and potential products that are embedded with best-in-class technology and upgraded features.

Driven by an overarching mission to offer world-class technology to its end customers, Elanpro has been aggressively focusing to expand its product portfolio by adding cold chain storage. The corporation actively participated in and invested in Icold Refrigeration in order to not only streamline the vaccine storage issue, but also to minimise food or other pharmaceutical product loss.

Elanpro Director Ranjan Jain said Elanpro aims to expand and grow business with innovative products and solutions which cater to the demand of end- consumers.

“Observing and understanding the importance of cold chain storage, we proactively involved ourselves to associate or venture with similar companies. We are excited to announce our association with Icold Refrigeration Pvt. Ltd., which will play a significant role in shaping the future of cold chain storage in India,” said Ranjan Jain.

Ranjan Jain said the industry perspective of cold chain has been revolutionized and diversified and soon it will become a trend defining the future of the healthcare system.

“Additionally, it will also have a significant impact on hospitality and retail sectors where customers prefer end to end Refrigeration solutions from one single vendor partner. At Elanpro, we are continually striving for operational excellence, and we hope that this association will serve as a differentiator,” said Ranjan Jain.

With Elanpro’s decades of expertise in refrigeration technology, the brand offers a range of advanced cold storage solutions. In a bid to strengthen its cold-chain infrastructure, the demand for Cold Chain has significantly increased.

Recently, Elanpro acquired a ‘Smart Monitoring System- Thingif(y) smart hub’ from Thingif(y). Thingif(y) is a modular interface that adapts to the needs and requirements of the products. With AI-powered intelligence and an intelligent gateway, the configuration of rules and alerts can be set accordingly and managed via mobile application.

About Elanpro
Founded by Sanjay Jain, Ranjan Jain, and Shashank Joshi, Gurugram-based Elanpro (Elan Professional Appliances Pvt. Ltd.), India’s one of the leading commercial refrigeration company was established in the year 2009. The company focuses on commercial refrigeration, including the provision of foodservice solutions for pubs, bars, café, fast food chains, resorts, fine-dining restaurants, softy & beverages, food retail, and the healthcare sectors.

Consistent with their service quality, it brings a rich experience and reaches a network of almost 310 Sales and 250 Service channel partners. The organization has created a well-structured network of over 560 channel partners for sales and services. Elanpro’s CSR initiatives like Magic Wheel and Happy Fridge are a constant effort to give it back to society. Recently, Elanpro has been listed among 2020’s top 150 Growth Champions by The Economic Times and SMB Story’s Top Made In India to watch out in 2021.

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