TheNFAPost Podcast

Hyderabad, NFAPost: Jawa motorbikes leave every bike lower in awe. Bike lovers mostly do not hesitate to go the extra mile to own and show off their prized possession, even if it means years of hard work. In what is a shot-in-the-arm for Classic Legends’ Jawa motorcycles, 50,000 units of the bike have been sold in just one year of operations in the country.

The 50,000-motorcycle milestone also signifies an extremely healthy uptake in demand for Jawa motorcycles in India as it continues to expand both its production capacity as well as dealership footprint to cater to the steady rise in demand.

But, what makes the landmark special? It has been achieved in a year when there was a complete halt during the lockdown period, arising out of the COVID-19 pandemic, with near zero inventories, due to the waiting period the brand commands.

Production facility

Classic Legends Pvt. Ltd CEO Ashish Singh Joshi said as the newest entrant in the Indian motorcycle market the company are proud of what we have achieved in such a short duration.

“As a relatively recent start-up, Classic Legends has readied a full-scale production facility to support the three models that we introduced as a part of the resurrection of the Jawa brand, set up an unparalleled and widespread sales network; and have ramped up all our operations constantly to meet customer demands,” said Classic Legends Pvt. Ltd CEO Ashish Singh Joshi.

Classic Legends Pvt. Ltd CEO Ashish Singh Joshi said crossing the milestone of 50,000 motorcycles in a span of an effective 12 months of full operations is of utmost significance for us.

Export market

“This is not just a number but an important marking on our odometer, which points us towards the countless miles we have set out to cover as we keep shifting into higher gears. Considering the very healthy demand that we are seeing and the fact that the current 50k took longer due to COVID related production challenges, I am confident that the next 50k will come in far less time,” said Classic Legends Pvt. Ltd CEO Ashish Singh Joshi.

The demand for Jawa has not been restricted to Indian shores alone. Expanding its reach, Classic Legends has also started exports with a batch of Jawa motorcycles being shipped to Europe and, closer home, to Nepal.

Jawa Motorcycles currently has three offerings in its portfolio – the Jawa, Jawa forty-two and Perak. The company recently celebrated the delivery of 2000 Peraks, India’s first factory custom bobber, during the few festive days of Oct 2020.

Following the strong performance of Jawa and 42, the Perak has also fared well for Classic Legends; and all three models contributing to yet another reason for Classic Legends to celebrate in this festive season.    

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